It's taken me half a year to finally pull the trigger on a sleeker and more streamlined look for my portfolio. Around June 2017, I put a lot of my work on the back burner to concentrate on a few larger projects that needed my attention- not in the least my day job that requires 8 hours of my time. I'm a multi-tasker by nature and it's been a roller coaster ride the last 5 months trying to balance it all and still make a paycheck.
So I finally decided to go with Squarespace. As I build websites for others on Squarespace, it was a no-brainer to just switch my website over to Squarespace and manage it all from my developer dashboard. I don't know why I didn't switch before and why I spent a lot of money on a WordPress template that cost too much for it's usability. Of course, I could've changed the template, but honestly, I only want a clean and sleek format to use and Squarespace gives me a loot of flexibility. It's readable and the images stand out to the viewer without too much other formatting constraints.
Either way, I'm in love with the new website. You'll see the breakdown of my website into clean beauty, creative beauty, editorial fashion and hair. The biggest change is that all you see is "beauty" and "fashion." My blog which had a lot of military women on there - their stories of leadership and perseverence will now move to Jenn McIntyre Portraits. I just had to make a decision to create two separate websites and know who my market is.
Wait, why fashion? Well, as I evolve in my career, I realize that I need more than just beauty in my portfolio. I have to be well rounded. I'm not in love with all fashion but creating editorial work that fits my style is what this journey is all about. So yes, there's now fashion in my portfolio and I'm excited to shoot a little bit more of it.
I still offer workshops as well. If you're interested in doing a workshop with me, you can also access that from my website - or go to www.perfectingbeautyworkshops.com. I enjoy building portfolios for makeup artists, hairstylists, and models looking for high quality work to put into their portfolios. I've also added website development for makeup artists and hair stylists or anyone that wants to launch their online presence. I'm here to help you get further and faster. Helping others success is a great passion of mine. We're all in this together.
So I hope you like the new website and I hope that you can follow along on social media whenever you can. you can follow along at @jennifermcintyre__ on IG to see more of my work or on FB - Jennifer McIntyre - Photographer. Show me your work but tagging me on IG!